1. Keep the number of links on the link page low. Search engines like Google don't like pages full of links. While Google says the number of links on a page can not exceed 100, you need to keep it less than 40 to feel safe. A site with every link page less than 40 external links is a sign of good partner.

2. Make your link page static. In other words, your link page ending with .htm or .html. Search engines evaluate static pages more weight that dynamic ones.

3. Make main categories and subcategories. This is needed especially when you have a lot of link partners. A link category structure like the resources at Wave Dancing Chinese calligraphy is recommended.

4. Have a good naming strategy for your link pages. For example, the link page name for category Shopping>>Jewelry at Home business ratings resources is named jewelry.htm. And the folder is named shopping. This will increase the relevance of the page to the links listed on the page.

5. List links only at the appropriate category. This again will increase the relavence of the link page.